促销与忠诚度策略总监
岗位摘要
Lead consulting engagement delivery in partnership with a cross-functional team across phases that include discovery, strategy, program design, user…
岗位职责
- Lead consulting engagement delivery in partnership with a cross-functional team across phases that include discovery, strategy, program design, user experience, business case, and road-mapping
- Utilize your expertise and experience across disciplines of loyalty marketing, retention marketing, customer engagement, customer experience, customer strategy, and CRM to deliver significant client value
- Focus on defining strategies that create moments of engagement across the customer lifecycle that drive sustainable, emotional connections between the consumer and brand
- Utilize data and analytics to inform program opportunity, define the business case, and outline success measures
- Create strong internal partnership with cross-functional team members – building collaboration that spans the disciplines of creative, technology, data insights, and account management
- Develop strong client relationships and establish influence with key client decisions makers
- Build and maintain subject expertise across the loyalty domain - including trends, best practices, and thought leadership
任职要求
- 7+ years of experience in a strategic role at a management consulting firm, strategic marketing agency, or in marketing strategy / customer strategy leadership for a Fortune 500 company
- Demonstrated experience and expertise in a combination of the following disciplines: loyalty marketing, retention strategy, customer experience management, customer engagement, customer strategy, and CRM
- Strategic thinker able to derive and synthesize insights to provide comprehensive analysis and actionable recommendations for impactful client-facing deliverables
- Accomplished in combining creativity and critical analysis to storyline recommendations to marketing leaders - leveraging well-developed PowerPoint skills to create compelling presentations with a strong narrative and effective communication skills to engage senior clients
- Demonstrated analytical approach – with strong quantitative skill set to derive data-driven recommendations, inform the financial business case, and evaluate program performance
- Highly collaborative, with strong leadership ability -- combining the toolset and presence to lead both engagement team and clients alike
- Proven growth mindset – eager and fast to learn, adept in taking on new challenges, and committed to enabling continuous improvement
- Diligent, disciplined, and accountable - comfortable in performing at a high-level in a dynamic, sometimes ambiguous, deadline-driven environment
- The annual salary range for this position is $113,000-$145,000. Placement within the salary range is based on a variety of factors, including relevant experience, knowledge, skills, and other factors permitted by law.
- Benefits available with this position include
- Medical, vision, and dental insurance
- Life insurance
- Short-term and long-term disability insurance
- Flexible paid time off
- At least 15 paid holidays per year
- Paid sick and safe leave, and
- Paid parental leave.
- Dentsu also complies with applicable state and local laws regarding employee leave benefits, including, but not limited to providing time off pursuant to the Colorado Healthy Families and Workplaces Act, in accordance with its plans and policies.
- For further details regarding Dentsu benefits, please visit
- www.dentsubenefitsplus.com.
- To begin the application process, please click on the “Apply” button at the top of this job posting. Applications will be reviewed on an ongoing basis, and qualified candidates will be contacted for next steps.
- #LI-LE1 #LI-MERKLE #LI-REMOTE
- Location
- Detroit
- Merkle
- Time Type
- Full time
- Contract Type
- Permanent
- Dentsu
- is committed to
- providing
- equal employment opportunities to all applicants and employees. We do this without regard to race
- national origin
- is committed to providing reasonable accommodation to, among others, individuals with disabilities and disabled veterans. If you need an accommodation because of a disability to search and apply for a career opportunity with us, please send an e-mail to
- ApplicantAccommodations@dentsu.com
- by clicking on the link to let
- us know
- the nature of your accommodation request and your contact information. We are here to support you.