高级总监，人工智能咨询 - 企业转型

职位说明

We welcome remote candidates based in the continental United States

Merkle is a leading data

driven, technology

enabled, global performance marketing agency that specializes in the delivery of unique, personalized customer experiences across platforms and devices.

For more than 30 years, Fortune 1000 companies and leading nonprofit organizations have partnered with Merkle to maximize the value of their customer portfolios.

The agency’s heritage in data, technology, and analytics forms the foundation for its unmatched skills in understanding consumer insights that drive people

based marketing strategies.

Its combined strengths in performance media, customer experience, customer relationship management, loyalty, and enterprise marketing technology drive improved marketing results and competitive advantage.

With 16,000+ employees, Merkle is headquartered in Columbia, Maryland, with additional offices in the US, Europe, and Asia.

In 2016, the agency joined the Dentsu Aegis Network.

Merkle is seeking a strategic business leader with Adobe Experience Cloud expertise and martech ecosystem knowledge to join the AI Advisory, Enterprise Transformation practice as a Sr.

Director, Lead Strategist.

This individual will operate at the executive level, combining organizational transformation expertise, change management rigor, and value

driven advisory to anchor the program's strategic direction and drive enterprise client outcomes.

The Lead Strategist is a program

level leadership role operating across two distinct dimensions: as the primary strategic advisor on a large enterprise account and as a senior thought partner providing coverage and oversight across all delivery pods and resourcing groups within a broader client engagement.

This individual bridges strategic vision with tactical execution, ensuring the program delivers measurable business value while building client

side organizational capability.

The role combines the advisory mindset of organizational transformation consulting with hands

on accountability for client value realization.

There are no immediate direct reports for this role, but the Lead Strategist operates with influence across program leadership, delivery teams, and client stakeholder groups, carrying full ownership of strategic planning and change enablement.

Key Responsibilities

The responsibilities below span strategic advisory, program leadership, and direct enterprise account engagement, reflecting the full lifecycle of client transformation from discovery through sustained value realization.

Lead strategic consulting engagements that assess organizational readiness, operating model design, ways of working, governance, and change management within large-scale enterprise transformation initiatives and programs

Lead organizational readiness, operating model design, and change management strategies for large

scale Adobe Experience Cloud transformations

assess current

state capability, identify operational gaps, and design future

state operating models that enable clients to sustain and scale their Adobe investments.

Drive operational transformation through workflow analysis, business process optimization, capability mapping, and implementation roadmaps that prioritize improvement initiatives against strategic goals, feasibility, value

Partner with delivery teams to identify and accelerate value drivers; translate strategic priorities into clear activation sequences, ensuring each engagement builds client capability while moving toward larger program objectives.

Provide strategic coverage and guidance across all delivery pods within a critical client program with one of our leading partners; serve as a strategic sounding board for Pod Leads and the Merkle Leadership Team on value realization, client account health, and expansion opportunities.

Facilitate workshops, discovery sessions, and prioritization exercises that require managing competing client opinions, agendas, and ambiguous inputs

Translate the impact of AI tools and agentic capabilities on marketing workflows, skillsets, operating model, and ways of working

Understand how AI tools, automation, and human expertise work together in modern operating models across business functions

Lead change management activities and plans related to agentic capability enablement or deployment

Surface operational risks related to technology implementation, migration, or adoption initiatives

Support stakeholder mapping, readiness surveys, skillset and training assessments, change communication and messaging, as well as KPIs to measure and track ongoing change adoption

Design governance structures to clarify roles, decision rights, and accountability in transformation programs

Serve as a bridge between strategic vision and tactical execution workstreams

Develop trusted advisor relationships with client senior executives to influence strategic investments and business decisions

Partner with Merkle pods / delivery teams in identifying business value drivers / frameworks that measure impact of agentic technology enablement initiatives

Partner with Merkle Innovation Lab Product Owner and Multi-Solution Architect roles on delivery engagements

Partner with Merkle business units, sales, growth and account management functions to support expansion and growth opportunities on strategic accounts

#LI-Merkle #LI-REMOTE #LI-LE1

Location

USA - Remote - Maryland

Merkle

Time Type

Full time

Contract Type

Permanent

Dentsu

is committed to

providing

equal employment opportunities to all applicants and employees. We do this without regard to race

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