分析战略与转型副总监
岗位摘要
We welcome remote candidates based in the continental United States;Merkle is a leading data
职位说明
We welcome remote candidates based in the continental United States
Merkle is a leading data
driven, technology
enabled, global performance marketing agency that specializes in the delivery of unique, personalized customer experiences across platforms and devices.
For more than 30 years, Fortune 1000 companies and leading nonprofit organizations have partnered with Merkle to maximize the value of their customer portfolios.
The agency’s heritage in data, technology, and analytics forms the foundation for its unmatched skills in understanding consumer insights that drive people
based marketing strategies.
Its combined strengths in performance media, customer experience, customer relationship management, loyalty, and enterprise marketing technology drive improved marketing results and competitive advantage.
With 16,000+ employees, Merkle is headquartered in Columbia, Maryland, with additional offices in the US, Europe, and Asia.
In 2016, the agency joined the Dentsu Aegis Network.
As an Associate Director of Analytics Strategy and Transformation, you will develop strategic and tactical evaluations of a client's current state across digital media, data strategy, analytics, and customer experience.
Sitting within our Digital Business Transformation group, you will deliver assessments and recommendations that help clients navigate a changing ecosystem, including AI and privacy readiness, discoverability, and evolving AdTech/MarTech, while positioning stakeholders to drive meaningful change.
This is an exciting strategic role that drives thought leadership and high
end consulting services for our clients.
Successful candidates typically bring agency, consulting, or related experience in digital marketing, analytics, data strategy, and/or MarTech solutions, including experience developing strategic evaluations, analyzing and sizing opportunities, and synthesizing business objectives and marketing capabilities.
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