新流媒体高级副总裁（SVP）

职位说明

The Senior Vice President of New Stream Media (NSM) serves as a key architect of

dentsu's

retail media and commerce growth strategy, responsible for shaping the long

term vision, commercialization approach, and market leadership of NSM offerings.

This executive will drive enterprise

wide growth across Retail Media Networks (RMNs), commerce media, and emerging monetization opportunities while influencing strategic investments, partnerships, and capability development across

dentsu

The SVP will partner closely with executive leadership, including Growth, Media, Product, Technology, Analytics, and Client Leadership teams, to scale NSM's impact across the organization, unlock new revenue streams, and position

as the leading strategic advisor to retailers, marketplaces, and media owners globally. This role requires a proven executive leader capable of driving transformation, influencing senior stakeholders, and delivering sustainable business growth.

Based on the strategic importance of the role and its expected leadership across NSM growth, commercialization, and enterprise partnerships, this description more closely aligns to an SVP-level position

Key Responsibilities

Strategic Leadership

Own the NSM roadmap across design, build, and run phases of RMN development.

Lead monetization strategy and go-to-market planning, including pricing, packaging, and partner enablement.

Expand NSM’s non-endemic advertising footprint and unlock new revenue streams for retailers.

Define and drive the multi-year growth strategy and commercialization vision for NSM across

Serve as an executive advisor to Media leadership on retail media, commerce, data collaboration, and monetization strategy.

Growth & Innovation

Evangelize the NSM offering in dentsu, meet with client leads to proactively solution partnerships and new client endeavors.

Drive net-new and organic revenue growth across RMNs and enterprise media.

Represent

internally and

externally as a recognized thought leader across retail media, commerce, and monetization.

Architect integrated solutions that span media, analytics, creative, and consulting.

Collaborate with the Chief Growth Officer to align NSM initiatives with dentsu Media’s enterprise growth priorities.

Operational Excellence

Oversee delivery models and staffing plans to ensure scalable execution.

Partner with finance and commercial teams to shape investment strategies and revenue models.

Lead internal enablement efforts, including sales tools, training, and thought leadership.

Client & Market Engagement

Build trusted relationships with senior client stakeholders and industry partners.

Represent NSM in external forums and contribute to dentsu’s thought leadership in retail media.

Ensure client satisfaction and retention through strategic oversight and innovation.

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