社交活动经理

职位说明

Your team

HUB team

based in Amsterdam, brings together digital media specialists who manage and activate campaigns for international clients across multiple markets.

From our Amsterdam HUB, we work closely with clients, local dentsu teams and global platform partners to translate international strategies into effective activation at scale. Our goal is to make digital media

simpler, smarter and more scalable

while maintaining the quality and local relevance each market needs.

Within the HUB, our

Social capability

plays an important role in how international brands connect with consumers. We develop and activate platform-native approaches across Meta, TikTok, Pinterest, YouTube and other social platforms, balancing brand building with performance.

You’ll be part of an international and diverse team in Amsterdam, collaborating with colleagues across different markets, disciplines and cultures. You’ll also work closely with our platform partners and local market teams.

We believe in

Value for All

— creating a transparent and meaningful exchange between brands, consumers and platforms. We combine collaboration, technology, AI and local market expertise to continuously improve how we deliver digital media for international clients.

If you want to develop your social expertise, work with

international brands across multiple markets

and be part of an ambitious Amsterdam HUB, this role is for you.

What are you going to do?

Social Campaign Manager

you will be responsible for the day-to-day planning, activation and optimisation of paid social campaigns for international clients across multiple markets. You’ll combine

platform expertise, data and creative thinking

to deliver strong campaign performance and continuously identify opportunities to improve results.

You will

Manage paid social campaigns from setup and activation through to optimisation and reporting

Translate client objectives and agreed strategies into effective campaign setups

Manage audiences, budgets, formats and campaign structures across social platforms

Monitor performance and proactively identify optimisation opportunities

Coordinate campaign delivery across different markets and ensure consistency and quality

Work closely with local dentsu teams to adapt campaigns where local market needs require it

Collaborate with clients, creative teams, analytics specialists and platform partners

Use platform capabilities, automation and AI tools to improve campaign effectiveness and efficiency

Contribute insights and recommendations to client conversations and performance reviews

Stay up to date with platform developments, trends and best practices.

You’ll have ownership of your campaigns while working closely with senior specialists and leads on more complex strategic questions and client challenges.

What are you going to achieve?

Your role is to ensure social campaigns are delivered effectively across markets and generate measurable value for our clients.

Deliver high-quality, insight-led social campaigns aligned with client objectives

Improve performance through continuous optimisation, testing and learning

Translate campaign data into clear insights and actionable recommendations

Ensure campaigns are delivered consistently and accurately across markets

Identify opportunities to improve processes and make campaign activation more efficient and scalable

Help connect social activity with broader media and marketing strategies

Develop your strategic expertise and increasingly contribute to client recommendations.

Ultimately, you’ll help make social a

measurable, effective and scalable part of our clients’ international media strategies

Core focus areas

Social & Platform Expertise

Strong working knowledge of paid social platforms such as Meta, TikTok, Pinterest and YouTube

Understand platform formats, algorithms and key optimisation levers

Apply platform best practices to improve campaign performance

Understand how platform capabilities can support different business and campaign objectives

Continue developing expertise across emerging platforms, tools and capabilities.

Strategy & Campaign Management

Translate agreed strategies into effective campaign setups

Manage campaign structures, audiences, budgets, targeting and formats

Independently manage day-to-day campaign optimisation

Coordinate campaign activation across multiple markets

Contribute ideas and insights to full-funnel social strategies.

Data, Insights & Reporting

Analyse campaign performance and identify opportunities for improvement

Turn data into clear insights and recommendations

Prepare reporting and contribute to client performance reviews

Support structured

test & learn agendas

across creative, audiences, formats and targeting

Use learnings across markets to identify opportunities that can be scaled.

Creative & Content Excellence

Work with creative teams to ensure content is platform-native and performance-focused

Identify creative performance trends and recommend optimisations

Understand how creative requirements and performance can differ across platforms and markets

Connect paid, organic, influencer and creator approaches where relevant.

Client & Stakeholder Management

Participate actively in client meetings and performance reviews

Clearly communicate campaign performance, insights and recommendations

Build strong working relationships with clients and internal stakeholders

Collaborate with local market teams to ensure campaigns are activated effectively

Work across strategy, analytics, creative and media teams to ensure aligned delivery.

Innovation & Development

Stay informed about developments in social media, AI and digital marketing

Test new platform features, automation and tools where relevant

Identify opportunities to make campaign management more effective and efficient

Share learnings and best practices with the wider HUB team

Contribute to internal initiatives and knowledge-sharing sessions.

Team Collaboration

Collaborate closely with junior and senior colleagues within the HUB

Share platform knowledge and campaign learnings with the team

Support junior colleagues with campaign-related questions where appropriate

Take ownership of your workload, deadlines and campaign responsibilities

Contribute to wider team initiatives and new business opportunities.

Key Performance Indicators (KPIs)

Success in this role will be measured across

Campaign performance against agreed client objectives

CPA, CPC, CTR, conversion rate and other relevant performance metrics

Brand, engagement and attention metrics where relevant

Quality and accuracy of campaign execution

Effective budget management and pacing

Quality of insights and optimisation recommendations

Consistency and quality of delivery across markets

Client satisfaction and effective stakeholder collaboration

Contribution to testing, learning, innovation and team development.

Who are you?

2–4 years of hands-on experience in paid social

working with platforms such as Meta, TikTok, Pinterest and/or YouTube

Comfortable independently setting up, managing and optimising paid social campaigns

Good understanding of campaign strategy, audience targeting, budgets and performance optimisation

Experience working with campaign data and turning it into actionable insights

Strong attention to detail and comfortable managing multiple campaigns, markets and deadlines

Confident communicating campaign performance and recommendations to clients and stakeholders

Comfortable collaborating with colleagues across different markets, cultures and disciplines

Curious, proactive and eager to continue developing your strategic capabilities

Comfortable working in an international, fast-paced environment

Passionate about social media, digital advertising, innovation and continuous learning.

Experience working on international or multi-market campaigns is a plus, but not a requirement.

What do we offer?

3 Well-being Days on top of 25 holidays

2 Social Impact Days to give back

Extensive learning and development opportunities

Clear career progression towards

Senior Campaign Manager and Lead roles

Exposure to international clients, markets and leading global platform partners

Opportunities to develop your expertise across social, AI, automation and emerging media capabilities

A hybrid working model (3 days office, 2 days home)

A diverse and international working environment in our Amsterdam HUB

A vibrant culture with regular social activities and events

Competitive salary and benefits.

#LI-Hybrid

Location

Amsterdam

Dentsu

Time Type

Full time

Contract Type

Fixed Term Contract (Fixed Term)