高级绩效经理

职位说明

Led by Dentsu Group Inc. (Tokyo: 4324; ISIN: JP3551520004), a pure holding company established on January 1, 2020, the Dentsu Group encompasses two operational networks

dentsu

network, which oversees Dentsu’s agency operations in Japan, and

international, its international business headquarters in London, which oversees Dentsu’s agency operations outside of Japan.

With a strong presence in approximately 145 countries and regions across five continents and with 65,000 dedicated professionals, the Dentsu Group provides a comprehensive range of client-centric integrated communications, media and digital services through its five leadership brands—Carat

X, iProspect, Dentsu Creative, and Merkle—as well as through Dentsu Japan Network companies, including Dentsu Inc., the world’s largest single brand agency with a history of innovation. The Group is also active in the production and marketing of sports and entertainment content on a global scale.

The purpose of this role is to

lead and

manage

the paid media performance portfolio which

comprise of media

channels including Paid Search, Paid Social, Display and Programmatic, be responsible for the execution of the strategy

planning

communication and

performance of client KPIs

maintain adherence to deadlines and best practices.

At its core, the role of the

Senior Performance Manager

is to plan and implement paid media campaigns across all relevant biddable media channels / platforms to achieve the

business goals and

objectives

clients. This will require a strong channel knowledge and ability to

identify

opportunities to drive new media initiative

and client business outcomes.

The role will include management and oversight of a team of performance specialists.

Key responsibilities and accountabilities

Strategic Performance Marketing

Responsible for media planning and activation across

Paid Search

Social, Programmatic, Display

– with ability to build, manage

optimise

and troubleshoot varied campaigns that span the marketing funnel.

Demonstrate advanced

Performance knowledge

expertise

Paid Search, Paid Social, Programmatic and Display

platforms and building relationships with key partners.

Develop and foster an effective working relationship with key media vendors and partners, stay at the forefront of new features and innovations, and ensure we deliver best in class campaigns. This includes

identifying

potential alpha / beta tests.

Build an understanding of the client’s business and digital marketing

that should inform how paid media strategy and plans are built.

Be comfortable and confident manipulating large data sets accurately, providing meaningful and actionable insights to optimise for client KPIs, and

building informed forecasts of performance outcomes.

Utilise exceptional communication skills to effectively liaise with both internal and external stakeholders.

Leading the team of performance specialists to ensure end to end campaign delivery, ensuring that all team deliverables are up-to-date and

accurate

by required deadlines (reports, plans, billings, PCAs, etc.)

So, whether you’re joining us, or looking to move to a different part of the business, we work hard to make sure we create equal opportunities for everyone.

Keeping connected

Please visit our website to find out more and connect with us on social.

www.dentsu.com

Location

Singapore

Time Type

Full time

Contract Type

Permanent